Building the Future: Launching DC's First Public School STEAM Makerspace
We led communications strategy across the project lifecycle, from announcing the real estate acquisition and supporting donor engagement to developing the website, coordinating events, producing digital content, and executing a launch campaign tied to the facility opening.
Establishing a Trusted Voice Through Strategic Media Relations
We led media relations throughout 2025, executing rapid-response outreach tied to breaking legislative and funding developments, pitching leadership as expert voices to reporters across national, policy, and local news.
Establishing an Industry Voice for American Solar Manufacturing
We embedded with SEMA’s team to execute a comprehensive communications strategy spanning media relations, thought leadership, digital engagement, newsletters, and rapid-response messaging tied to breaking industry developments.
Growing Social Media Reach Through Strategic Content
We built and executed a strategy designed to channel the energy of Emerge's candidates and its movement into a social media conversation. Our approach was grounded in an organic social media strategy and content creation across five platforms, combining modernized branding, platform-specific content, and storytelling focused on Emerge alums running for office to drive sustained audience growth and engagement.
Launching UD Tech Trek for Families Navigating Digital Parenting
We developed and launched a research-backed digital parenting initiative, combining community engagement, expert content, a comprehensive resource website, grassroots outreach, earned media, organic social media, and targeted digital advertising.
Exceeding Enrollment Goals Through Targeted Meta Advertising
We developed and executed a targeted Meta advertising campaign focused on the school’s academic performance, supportive environment, and student success stories. Messaging and creative were informed by community focus groups and optimized for families across Ward 7 and surrounding neighborhoods.